000			00653nam a22002057a 4500
008			150520b xxu||||| |||| 00| 0 eng d
020			_a9780071754996
041	0		_aeng
080			_a658.8
100			_aBates, Sandra M.
245	1	4	_aThe social innovation imperative : _cSandra M. Bates.
260			_aNew York : _bMcGraw-Hill, _cc2012.
300			_a 241 f.: _bme il.: _c24 cm.
650		0	_aMarketing
650		0	_aReklamim _xEmrat e brendeve të produkteve
650		0	_aReputacion
650		0	_aLidership
650		0	_aKomunikim
942			_2udc _cBK
999			_c869 _d869