000 00309nam a22001337a 4500
008 171102b xxu||||| |||| 00| 0 eng d
020 _a9780071788229
041 _aeng
080 _a339.138
100 _a60
101 _aMAR
245 _aTHE OLD RULESOF MARKETING ARE DEAD
_cPEARSON,T.R
942 _2udc
_cBK
999 _c37264
_d37264