000			00301nam a22001337a 4500
008			171018b xxu||||| |||| 00| 0 eng d
020			_a9780471659037
041			_aeng
080			_27TH _a338
100			_a53
101			_aMEN
245			_aSTRATEGIC MARKET MANAGEMENT _cAAKER,D.A
942			_2udc _cBK
999			_c34707 _d34707