000 00304nam a22001217a 4500
008 160520b xxu||||| |||| 00| 0 eng d
020 _a9780073381091
020 _a0073381098
041 _aeng
080 _a339.138
245 _aAdvertising and promotion:
_cGeprge Belch; Michael Belch;
942 _2udc
_cBK
999 _c2307
_d2307