TY - BOOK AU - Seidman, Dov. TI - How SN - 9780471751229 PY - 2007/// CY - Hoboken, N.J. PB - John Wiley & Sons, Inc. KW - Success in business KW - Technological innovations KW - Organizational effectiveness KW - Values KW - Business ethics N1 - "Published simultaneously in Canada."; Preface -- Acknowledgements -- Prologue: making waves -- How we have been, how we have changed -- Introduction: the spaces between us -- From land to information -- Lines of communication -- Getting flattened -- Technology's trespass -- The ties that bind us -- Distance unites us -- Can you hear me now? -- The age of transparency -- The persistence of memory -- The information superhighway is a one-way street -- The journey to how -- Just do it -- The certainty gap -- The failure of rules -- How we succeed in business -- How we go forward -- How we think -- Intro: the paradox of journey -- Playing to your strengths -- Help! -- You can judge a book by its cover -- Looking out for number two -- The evolution of what is valuable -- Believe it -- From can to should -- Rules as proxies -- Dancing with rules -- On the tip of your tongue -- Unlocking should -- Risk and reward -- Keeping your head in the game -- Distraction -- Microinequities -- Dissonance -- Doing consonance ER -