| 000 -LEADER |
| fixed length control field |
00621nam a22002177a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
151015b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780618643721 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0618643729 (main student text) |
| 041 0# - LANGUAGE CODE |
| Language code of text/sound track or separate title |
eng |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
| Universal Decimal Classification number |
656.07 |
| 100 1# - Rafti |
| Rafti |
Hoyer, Wayne D. |
| 245 10 - TITLE STATEMENT |
| Title |
Consumer behavior / |
| Statement of responsibility, etc |
Wayne D. Hoyer, Deborah J. MacInnis. |
| 250 ## - |
| -- |
4th ed. |
| 260 ## - |
| -- |
Boston : |
| -- |
Houghton Mifflin Co., |
| -- |
2007. |
| 300 ## - |
| -- |
1 v. (various pagings) : |
| -- |
me il.; |
| -- |
26 cm. |
| 650 #0 - |
| -- |
Sjellja konsumatore |
| 650 #0 - |
| -- |
Marketing |
| 650 #0 - |
| -- |
Organizative |
| 700 1# - |
| -- |
MacInnis, Deborah J. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Item type |
Books |