| 000 -LEADER |
| fixed length control field |
00513nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
151013b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780470131985 |
| 041 0# - LANGUAGE CODE |
| Language code of text/sound track or separate title |
eng |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
| Universal Decimal Classification number |
339.138 |
| 100 1# - Rafti |
| Rafti |
McDaniel, Carl D. |
| 245 10 - TITLE STATEMENT |
| Title |
Marketing research essentials / |
| Statement of responsibility, etc |
Carl McDaniel, Roger Gates. |
| 250 ## - |
| -- |
6th ed. |
| 260 ## - |
| -- |
Hoboken, NJ : |
| -- |
John Wiley, |
| -- |
2008. |
| 300 ## - |
| -- |
xx, 493, [30] f. : |
| -- |
me il.; |
| -- |
26 cm. |
| 650 #0 - |
| -- |
Hulumtim i marketingut |
| 700 1# - |
| -- |
Gates, Roger H., |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Item type |
Books |