Assael, Henry.
Consumer behavior and marketing action / Consumer behavior Henry Assael. - 6th ed. - Cincinnati, Ohio : South-Western College Pub., c1998. - xviii, 718 f. : me il.; 24 cm.
0538867701
Sjellja konsumatore
Motivimi
Sjellja organizative
Marketing
Hulumtim
656.07
Consumer behavior and marketing action / Consumer behavior Henry Assael. - 6th ed. - Cincinnati, Ohio : South-Western College Pub., c1998. - xviii, 718 f. : me il.; 24 cm.
0538867701
Sjellja konsumatore
Motivimi
Sjellja organizative
Marketing
Hulumtim
656.07